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Cart Abandonment

The second part of fighting shopping cart abandonment is to have a process in place to win back those customers who still abandon you. You’ve done your best to avoid abandonment altogether – that doesn’t mean there’s nothing you can do about the remaining abandoned carts. Those of us familiar with today’s marketing trends kno

Fighting shopping cart abandonment is a two-fold project. To start, you want to optimize your sales funnel and checkout process to bring down the number of carts that are abandoned in the first place. There are a few ways to make this happen. Increase Your Online Store’s Conversion Rate Before we dig into specific abandonment issues,